By: John Tierney, Roy F. Baumeister

The Power of Bad: How the Negativity Effect Rules Us and How We Can Rule It

The most important book at the borderland of psychology and politics that I have ever read.--Martin E. P. Seligman, Zellerbach Family Professor of Psychology at that University of Pennsylvania and author of Learned Optimism

Why are we devastated by a word of criticism even

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The Power of Bad: How the Negativity Effect Rules Us and How We Can Rule It
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